Metal For Good announces flagship fundraising campaign: Metal Merch Day
Metal For Good - A charity looking to harness the power of rock and metal for an equal society - has announced its first annual fundraising campaign - Metal Merch Day, to be held in October this year.
Metal For Good, which was awarded charitable status at the end of 2022, aims to invite rockers and metalheads across the country to don their favourite rock and metal merch in support of their work on the 20th October.
As well as wearing their merch to work/college/the gym (or whatever they happen to be doing on the day!) for a small charitable donation, rockers and metalheads will be encouraged to organise their own community fundraising events in the weeks before and after, including gig nights, rock and metal themed pub quizzes, or challenge events including rock and metal/fancy dress themed group runs or football matches.
Metal For Good believe that the rock and metal community are a force for change, and in the transformational power of music. All money raised goes directly to community projects helping people through music.
Metal For Good co-founder Katy Baker said: “We’re delighted to be launching our first #metalmerchday campaign, we know that the rock and metal community are some of the loveliest people around, and take huge comfort and benefit from music being such a huge part of their lives. We can’t wait to see social media flooded with pictures of people in their favourite merch, and raise much needed money for grassroots projects using music to change lives”.
You can download a Metal Merch Day fundraising guide here, donate to wear your favourite merch via JustGiving here, or buy the official Metal Merch Day t-shirt here.
About Metal For Good:
Metal For Good uses the positive values of rock, metal, and other alternative subcultures to make a positive difference in communities. Metal For Good recognises that the rock and metal community is unique, brought together through a shared love of great music and a sense of belonging. Through this shared identity, lives are often improved; individuals feel they are part of something bigger, are accepted and that someone has ‘got their back.’
Metal For Good raises funds to provide grants to community organisations that use music to end inequalities, improve mental and physical wellbeing, and provide life-changing opportunities for young people.
Metal For Good was launched last year by Chris and Katy Baker, who are life-long music fans and specialists in the charity sector, fundraising, and branding. Between them, this husband-and-wife team has worked with huge names in both the charity and corporate sector including World Rugby, Jonnie Walker, The Carers Trust, Laureus Sport For Good, and the University of Birmingham.
As well as engaging directly with music fans Metal For Good hopes to work with some of the biggest partners and artists in the industry to invest back into communities via projects which use music to change lives. It is registered with the Charity Commission for England and Wales, charity number 1201152.
You can support Metal For Good by buying our merch, or donating via our Just Giving page.
● Visit our website: www.metalforgood.org
● Find us on Instagram: www.instagram.com/metalforgood
● Find us on Twitter/X: www.twitter.com/metalforgood
● Find us on Threads: @metalforgood
● Find us on Facebook: www.facebook.com/metalforgood